BIXXS is a specialized wholesaler in sustainable and innovative toys. From Hoogeloon, we work daily to curate a carefully selected assortment — brands with a story that retailers can share and that resonates with end customers.
How it started
Born from a passion for products that matter
BIXXS was founded on a genuine conviction: toys should be more than just a purchase. They should be fair, thoughtfully made, and carry a story worth telling.
What began as a mission to give special brands a platform has grown into a partnership with retailers throughout the Benelux — and beyond.
We make conscious choices. Always.
Every brand in our portfolio is handpicked — based on sustainability, quality, and the story behind it.
Sustainability as a foundation.
Fair materials, responsible production and brands that think beyond today.
Why BIXXS?
Exclusive Assortment
Brands you won't find in supermarkets. Your store offers something the competition doesn't — and your customers know that.
No minimum order amount
Discover what works for your store without a financial barrier. Flexible entry, start small, grow at your own pace.
Personal partnership
Not an anonymous ordering platform. We think along with you, visit you, and help you tell the story of a brand to your customers.
Our approach
Selective distribution — a conscious choice
We work with a selective distribution model. This means that we choose retailers that fit our brands—stores that believe in quality over quantity and truly want to inspire their customers.
You are part of a quality network. Your customers know that.
Ready to enrich your product range?
We are always looking for stores that have a connection with our brands. Are you such a store?